Isn’t it time the fashion industry stop portraying skinny as normal?


If you know me, you’ll know I love fashion. I also love reading fashion magazines. At least I used to. But recently, when that month’s Vogue pops through my letterbox I’ve started to feel uneasy as I read it. Not just Vogue, but the majority of ‘fashion’ magazines are chock (that’s a word right?) full of adverts and models that are skinny. Not just slim, but unhealthily, unattainably skinny – ribs bared, hip bones jutting out, many, I’ve noticed recently, who look about 14. Why would I, a nearly 30 year old, desire to buy into a brand who uses models like this? I can’t relate to them.

What worries me more is, now that Aria is becoming more aware, the thought of her seeing these types of bodies as ‘the norm’ scares me to death. Why would I want my beautiful, healthy girl growing up thinking she has to look like this.

Other than Vogue, I’ve recently become a subscriber to Women’s Health and the contrast in images between this and the fashion magazines I used to pore over is vast. Healthy, strong women adorn the pages. Recipes that make me want to eat better, do more exercise and look after myself – for my health, not to be skinny. These are the types of images and messages I want my daughter to grow up with.

And, as the news comes today that an advert by Yves Saint Laurent has been banned for portraying a model who is unhealthily thin, it gives me hope that things could be changing and people won’t see these images as acceptable.


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